Palm Oil Demand by Jacquelyn Gendreau is a digital print that uses typography to form the image of a tiger. The print uses white and orange text on top of a black background. The sections of the type are arranged in shapes that make up the different parts of the tiger. The artist also uses drawn elements to create the tiger’s stripes on the forehead and outline of the eyes. The motive of this work is to bring awareness to the environmentally destructive nature of the demand for palm oil. The text used in the work presents the viewer with facts and statistics about palm oil production and demand. The artist informs the viewer that palm oil is found in an array of everyday consumer products and foods creating a high demand. The production of this oil drives deforestation, global warming, and extinction. In the center of the tigers face, Gendreau states the alarming statistic that, “Every hour 300 soccer fields worth of rainforest area is being destroyed.” This statistic captured my attention and after viewing this piece of artwork, it makes me think about how many products I consume that use palm oil and how my consumer practices are negatively affecting wildlife like tigers. It is sad to think humans continue to be so destructive of the planet we inhabit alongside beautiful creatures like tigers. It’s important to be conscious of our effects on the planet and this artwork reminds the viewer that even consuming simple things like a chocolate bar or bottle of detergent drives this detrimental demand.